Investment Pitch Common Blunders

Let’s quickly just go over some basic blunders that you have to avoid at all cost.

I’ve seen this time and time again at investor pitches someone is so excited about their project.

They want to tell you everything about their business that they speak so quickly.

It’s like a high school debate.

You don’t understand anything if you’re an investor.

Don’t try to cram too much material in.

Next big blunder reading.

Nobody likes to be read to you do not like it when someone reads to you because if someone reads to you the implication is you’re too stupid to read.

And if you wanted to read you can read a lot faster silently than someone talking to you.

So don’t read.

Next we’ll talk about PowerPoint and a future lecture but don’t have an awful PowerPoint that’s just a lot of text and bullet points especially stuff that you can’t read because it’s too small.

Also don’t make the classic classic blunder of saying this market is so big it’s a three hundred and fifty million billion dollar market of people who want to lose weight so I can gain just one percent of that.

We’re all going to be rich or can make three hundred and fifty million dollars a day above.

Investors hate that because you know what’s close to 1 percent zero percent.

They’d much rather hear you have a plan to get 100 percent of some new market or a smaller market so don’t get up there and just say you’re going to get 1 percent of some huge market.

That’s awful.

And don’t be abstract.

The number one problem in any presentation not just an investor pitch is abstraction.

If you say you have a help an app to help people socially don’t leave it at that.

If you’ve created an app so that people can somehow find the perfect mate who is on their street show the app show the street you’re on and show how there’s someone in this room who is a perfect match for the investor sitting next to you.

Be really specific.

Do not the abstract abstraction is your enemy.

Anytime you’re presenting specifically when you are giving a financial pitch presentation because keep in mind whether you’re an angel investor whether you’re a venture capitalist whether it’s a rich uncle people’s default mode of thinking is this investment really isn’t good enough.

This person really wants to take my money.

Maybe well-meaning but they’re going to lose the money.

You’ve got to get them over that.

So you can’t make the most basic blunders that other entrepreneurs because most entrepreneurs who pitch don’t make money or don’t receive investment.

You have to be better than most.

So don’t make the common blunders don’t read don’t do a data dump.

Don’t be too abstract.

Don’t talk about huge markets that you can get one percent of investors don’t like it.