This DEVICE Is the Single Biggest Difference Between Great Speakers and Awful

What’s the single biggest difference between great speakers and average an awful ones.

It’s not.

Interestingly enough the amount of time they spend rehearsing or writing the speech sometimes some of the worst Speakers actually put the most amount of time in speech preparation.

It’s not that the great speakers never say or or are taller better looking or anything like that.

Now the biggest difference between great speakers and awful speakers stories great speakers illustrate every single key point where the story average speakers awful speakers say I’d love to tell stories but there’s no time because I got to go through all the data and I got to go through all the slides and look at all these bullet points and they end up doing a horrible boring data dump that no one remembers here’s the thing about stories you may think it’s fluff or trivial or just a way of starting a speech.

It’s the way human beings brains are wired.

They are simply wired to absorb information in story form and remember information in story form.

So it’s not a luxury.

In a perfect world.

Q We take a memory stick out of the computer and just stick it in the backs of the heads of our audience members and have the nerve.

Sure but you can’t do that legally or any other way.

Do I wish we could avoid stories and just convey more substance.

Sure.

Unfortunately I don’t have any evidence that skipping the story to cover more data actually works.

So in this section we’re going to go into more detail of how to tell stories so that there’s a real purpose for it and you’re comfortable with it and you help your audience.